Organizing and managing the event

• Define goal and purpose

  Clarifying the objectives for which the event is held, which is the basis for planning events and determining their type, target audience, and timing of their holding.

• Research and analysis

  It includes collecting information about similar events or exhibitions and the needs and interests of target segments, to determine the key elements and details of the guest’s journey.

• Choosing an orientation and concept

  Choosing and defining the direction and concept of the event in a way that is consistent with the entity’s strategy and general strategic objectives, and that it reflects the identity and main features through which the schedule of programs and activities of the event will be determined.

• Preparing the scope of work list

  Selecting the main needs of the event through the designated list to ensure that all the main matters and materials required are prepared, according to the specific direction.

• Preparing the operational plan

  This is a crucial step in the event organizing process, as this plan explains how to implement each aspect of the event thoughtfully and clearly by defining tasks, responsibilities, and schedule…